• Increase subscribers by 10% through tracking follower count, reach social media posts and mentions/shares/retweets.
   

• Increase of individual donations by 15% through call to action and ease of use payment methods as well as using the English language to increase foreign donations.
   

• Increase engagement by 20% through consistent targeting social messaging and strategic social media interactions.
   

• Increase the longevity and impact of volunteers through structured communications program and job roles. Connecting with universities and corporate partnership to source new and valuable volunteers.

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*Results extrapolated as per social media analysis reported in Hootsuite State of Digital 2019 & Nuance Omni-Channel Social Engagement Report